"Museums’ pricing structures aren’t a question of universal morality. They’re a question of mission. Mission first. In the case of MoMA, organizational priorities include maintaining a peerless collection, producing the impressive, expensive exhibitions, and retaining its position as an international tourist destination. In support of this mission, a $25 admission price makes sense. Besides, the museum isn’t asking regulars to pay this price. With a $75 individual membership, if you visit every other month, that’s only $12.50 a visit. Accessibility regardless of ability to pay remains a priority, if a secondary one, for MoMA, and this manifests through free Friday nights. Every museum must make pricing decisions that reflect its particular mission." [Read Full Article]
Published by: Glasstire
On: 09/15/11
Website: http://glasstire.com
Looking for original art? Visit Artistically Connected today!
No comments:
Post a Comment